When it comes to YouTube, we all understand the times we have wasted (or spent) watching the never-ending YouTube videos. According to the stats, YouTube has made it to the list of top second search engine platform after Google. Well, look at the irony that YouTube is the subsidiary of Google and both these platforms have saturated the search engine market, perfectly.
With this being said, the user base on YouTube is ever-increasing and with each passing day, the number of YouTube users has increased. The increased number of users on YouTube leads to increased views. This is the main reason multiple brands and businesses are making YouTube videos to provide exposure to the brand and increase advertising. In other words, whenever there are millions of views on a certain video, the creators and channel videos earn money.
Moreover, it’s needless to say that everyone is looking for growth on YouTube and when it comes to growth, closed captions play an essential role. So, if you want to know more about the closed captions to ensure a higher number of Buy Youtube views fast, we have everything that you need to know. There are multiple ways closed captions can help a YouTube owner and we have elaborated three reasons why it helps in increasing the views. Have a look!
Boosting The SEO of Video
According to the report published by Discovery Digital Networks, if the YouTube videos have captions, they are highly likely to increase and enhance the SEO as compared to the videos that don’t have the captions. In these captions, the closed captions play an essential role related to Google Indexes. These are the specialized close captions that help in increasing the search rank regarding the keywords.
If we look at the stats, if the YouTube videos have closed captions with them, the SEO rank increases by 13.48% within 14 days of publishing the video. However, if we look at the overall and lifetime results of the closed captions, the videos with closed captions did 7.32% better than other videos. In conclusion, it’s easy to say that closed captions pose a direct impact on the views and search rank of the videos.
Increased Audience Visibility
When it comes to readability and hearing capacity, 36 million Americans have a problem hearing or are deaf. Moreover, 5% of the total global population is struggling with hearing problems which means they aren’t able to enjoy any sort of videos on YouTube if there aren’t any captions. This is why closed captions are essential to provide an equally engaging experience to the people who aren’t able to hear any types of videos. By using closed captions, people with hearing disabilities can understand the meaning.
However, the meaning of the video is interpreted correctly only if the captions are synced and to-the-point. In other words, good captions are directly proportional to the increased number of views. Moreover, you can increase the number of views if you are able to add the translated captions for everyone. For instance, you can add captions in languages other than English to ensure non-English viewers are able to watch the videos and understand them as well. In addition, the SEO rank will increase as well in different language indexes.
Enhanced Place’ Enrichment
As per the reports published by Ofcom in the United Kingdom, 80% of the people who prefer videos with closed captions don’t have the hearing problem and aren’t dead. The majority of these people use closed captions for the sole reason of the environment. It’s needless to say that the number of tablets and smartphones has increased which is a major reason YouTube likes base has increased. Moreover, they can watch videos at any time that they like.
Now when someone is in the noisy places such as in the meeting, riding train, quiet library, or if you are trying to watch the video while you have a sleeping baby in your lap, closed captions will help understand and interpret the videos. This means that people can enjoy the video even if they cannot play the audio. This increases their trust in your videos and channels. If you want to increase the engagement and capture the attention of the audience, add the closed captions and watch the increased viewer base pouring in!
To read more on topics like this, check out the marketing category.
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